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Launched Paid Media Environment for a 20+ year Supplement Company

  • Industry:
  • Year:
  • Services:

Challenge

This established business’ outdated internet practices and compliance issues were hindering it from maximizing its full brand potential.

Solution

As a solutions-oriented team, Evestar channeled the tools and resources needed to modernize the Dr.Sam ecommerce environment. We launched numerous rebranding initiatives to align the business with today’s customer. We activated Google and Facebook channels that strictly followed supplement best practices, paying close attention to any compliance issues that could potentially arise due. In addition to activating podcast and IG TV content, we also focused on YouTube ads that could effectively capture new audiences.

Summary

  • Branding
  • Facebook Ads
  • Google Ads
  • Youtube Ads
  • Email Marketing
  • Podcast/ IG TV

Results

We experienced significant results within just the first few months of working together. By developing new revenue channels, the Evestar team helped to dramatically increase sales.

Numbers:

  • $200K+

    Sales Attributed to New Marketing Channels

  • 4%

    Conversion Rate

  • x2

    Increase in Customer Return Rate Q1 2021

  • 20+

    Ad Creatives Tested

“Simply stated, they treated my business like their own. They have integrity and I look forward to a long-term relationship with them.”

Dr. Sam Robbins

Founder

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